Seymour Powell :: "Designing Dream Machines"
Basically, this video is an insight into the importance of designers adhering to design process. As a young designer I have learnt through studio that all good designs require continuous nurturing of an idea. Concepts will naturally flourish when we devote inquisitive attention to them.
This video also draws light on an industry concept of client satisfaction. To be successful in design, as designers must produce products that are the union of good design elements, relevant to the time and the needs/requirements of clients. Client satisfaction is just as crucial as good design. As it is impossible to know exactly how a client will react to a design, constant communication between designer and client is essential throughout the design process. To avoid ultimate disaster, friendly communication should constantly take place.
The video shows the design process from the initial exposure of the problem through the stages of finding a solution, then developing a way of communicating the elements of good design in that solution and finally to manufacturing.
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